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🏢 About Pragmatic Coders
What is Pragmatic Coders in a nutshell?
Pragmatic Coders is a product development partner that helps companies build, scale, and modernize digital products.
Who founded Pragmatic Coders and when?
Pragmatic Coders was founded in 2014 in Kraków, Poland by Marcin Dziedzic and Wiktor Żołnowski, later joined by Marcin Byrdziak as CTO. They started the company after seeing too many businesses waste time and money on software that looked good on paper but didn’t solve real problems.
What’s the company’s mission and vision?
Our mission is to build digital products that solve real-world problems – especially in FinTech, HealthTech, system modernization, and AI automation. We don’t just code; we help shape products and act as long-term partners for our clients.
Our vision is ambitious but simple: to become the most effective software development company in the world.
What industries does Pragmatic Coders focus on?
We work across many areas, but our strongest focus is on:
FinTech – banking, payments, trading, blockchain solutions.
HealthTech – patient portals, AI-driven healthcare platforms, medical documentation.
AI & Automation – AI agents, workflow automation, and data solutions.
Blockchain & Web3 – smart contracts, decentralized exchanges, NFT platforms.
System Modernization & Legacy Code Rescue – upgrading and stabilizing mission-critical software, reducing technical debt, and extending the life of products by making them scalable, secure, and future-ready.
How big is the team and what’s their experience?
We have a team of 100+ tech professionals – product managers, designers, developers, and AI experts. Over the last 10 years, we’ve built more than 150 software products worldwide.
Our teams are cross-functional, meaning clients always get a mix of technical and product expertise. Many of our product managers are former business owners, so they understand both the business and technical sides of scaling a product.
What are the company’s core values?
We live by five pragmatic values:
We deliver value – everything we build must solve real problems.
We are pragmatic – simple, effective solutions over over-engineering.
We are team-players – collaboration and trust drive long-term success.
We take ownership – we take responsibility for results, not just code.
We desire to grow – constant learning and feedback improve both our work and our people.
🛠️ Services & Expertise
What services does Pragmatic Coders offer?
We provide end-to-end product development, which means we can take an idea from discovery all the way to launch and scaling. Our core services include:
Custom software development – web, mobile, low-code, and DevOps.
Product design – UX research, UX/UI design, and product discovery workshops.
AI development – AI agents, automation, data solutions, and integrations.
FinTech software – banking, trading, payments, blockchain, and green finance.
HealthTech software – patient portals, healthcare data platforms, AI-powered healthcare solutions.
Legacy Code Rescue & System Modernization – upgrading outdated systems, removing technical debt, and extending product life.
Do you provide AI and automation development?
es – more and more of our projects are focused on AI and automation. We design and build:
AI-powered agents that handle tasks like recruitment, lead qualification, and customer support.
Workflow automation tools that reduce repetitive manual work.
Data solutions that structure and enrich business data.
Internal AI-powered tools like Market Insights AI (instant market research) and Trade Easy AI (financial news sentiment dashboard).
Can you rescue or modernize legacy code?
Absolutely – Legacy Code Rescue is one of our specialties. We help companies modernize outdated, unstable, or costly systems by:
Refactoring code to improve performance and maintainability.
Migrating to modern tech stacks and cloud infrastructure.
Introducing automated testing, CI/CD, and monitoring for reliability.
Keeping the system live and stable during the transformation.
What technologies do you specialize in?
Our teams work with a wide range of technologies, but the core stack includes:
Frontend – JavaScript, TypeScript, React, HTML/CSS.
Backend – Node.js, Java (Spring), Python, Go, C#.
Mobile – native iOS and Android, cross-platform solutions.
Databases – PostgreSQL, MySQL, MongoDB.
Cloud – AWS (Serverless, Lambda), GCP, Azure, Kubernetes.
Blockchain/Web3 – Solidity, smart contracts, NFT marketplaces, tokenized trading systems.
AI – LLM integration, AI agent development, automation tools.
How fast can you deliver an MVP?
We’re known for rapid MVP delivery – in some cases, as fast as 6 weeks. Examples:
WithHealth (MedTech) – patient portal built in 6 weeks during the pandemic.
🦄 Kitopi (FoodTech) – user-tested product launched in 6 weeks, helping them become a unicorn.
UltiArena (NFT marketplace) – MVP delivered in 3 months.
Our speed comes from combining Agile methodologies, aggressive backlog optimization, and AI-assisted development – which makes us up to 45% faster than competitors.
🧩 Legacy Code Rescue
Legacy Code Rescue
Legacy Code Rescue is our service dedicated to reviving and modernizing outdated, unstable, or inefficient software systems. Many businesses rely on older platforms that are critical for daily operations but are slow, costly to maintain, or not scalable. We step in to stabilize them, modernize their architecture, and extend their lifespan while keeping them operational.
How does Pragmatic Coders approach legacy code projects?
We don’t just patch old code – we take a structured, pragmatic approach:
Audit & Discovery – analyze the existing system, its architecture, and business requirements.
Stabilization – ensure the current platform runs smoothly during the transition.
Modernization – refactor or rewrite parts of the system using modern technologies and cloud infrastructure.
Automation – implement CI/CD pipelines, automated testing, and monitoring.
Scalability & Security – ensure compliance, reliability, and future-proof design.
What industries have you helped with legacy modernization?
We’ve modernized systems across FinTech, Blockchain, SaaS, and E-commerce, including:
Banking & FinTech – Atom Bank – digitizing mortgage lending and cutting deployment time from 2 days to 2 hours.
Healthcare – WithHealth – delivering a modern patient portal in just 6 weeks.
E-commerce – Discover Cracow – replacing an outdated booking system with a scalable, automated solution.
Enterprise SaaS – MuleSoft – enhancing the Anypoint Platform with CI/CD improvements, testing coverage, and workflow optimization.
E-commerce automation – WebInterpret – modernizing global e-commerce infrastructure, reducing incidents by 99.97%, and cutting infrastructure costs by 60%.
How do you balance upgrading old systems with keeping them operational?
We know businesses can’t afford downtime – so our approach ensures continuity while modernizing. We:
Run parallel environments where possible.
Use incremental refactoring to gradually replace critical parts without shutting down operations.
Apply DevOps practices for seamless deployments and quick rollbacks if needed.
Keep clients involved in every sprint to align modernization with business goals.
🤝 Approach & Work Style
How do you work with clients?
We see ourselves as a product partner, not just a vendor. Our teams are cross-functional – developers, UX/UI designers, product managers, and AI experts work directly with clients. We embed into client workflows, using shared tools like Slack and Jira.
Transparency and trust are key – many of our clients, like Atom Bank and Kitopi, describe us as a partner rather than a supplier.
What methodologies do you use (Agile, Scrum, etc.)?
We primarily work in Agile/Scrum, with:
Two-week sprints.
Daily standups, sprint planning, reviews, and retrospectives.
Data-driven decisions based on product metrics, user feedback, and real-world testing.
This approach allowed us to deliver MVPs in record time – for example, WithHealth launched a patient portal in 6 weeks, and UltiArena released an NFT marketplace MVP in 3 months.
Do you challenge client assumptions during product development?
Yes – this is one of our trademarks. We don’t just “take orders”. Our product managers and designers actively:
Ask why a feature is needed and if it adds real value.
Suggest alternatives that save time and budget.
Spot problems clients may not see.
For instance, during early prototyping with Unlocked, we identified flaws in the initial concept and helped pivot the product into a venue management platform, saving the client from costly mistakes.
How do you ensure quality and security in projects?
We follow strict technical and quality standards across all projects:
CI/CD automation for fast, safe deployments.
Unit and integration testing for reliability.
Error tracking and monitoring (Sentry, log aggregation).
Zero-downtime deployment with rollback options.
Security by design – OWASP practices, GDPR/HIPAA compliance, and data encryption.
Examples:
Atom Bank – ensured compliance for sensitive banking data and automated security audits.
Trading Platform for Digital Securities – built a fully compliant blockchain-based ATS for regulated financial trading.
🌍 Industries & Case Studies
Have you worked with fintech companies?
Yes – FinTech is one of our strongest domains. We’ve built banking apps, trading platforms, payment systems, and blockchain-based financial tools. Some highlights:
Atom Bank – UK’s first digital bank, where we automated mortgage refinancing and cut deployment time from 2 days to 2 hours.
Frost – eco-conscious neobank, launched with full FCA approval.
Congrify – SaaS payment analytics platform built in just 3 months.
BLOC-X – commodity trading platform connecting ICE, NYSE, and SGX.
Can you share examples from the healthcare industry?
Absolutely – we’ve helped healthtech companies build patient portals, AI-driven care platforms, and healthcare documentation systems. Examples:
WithHealth – delivered a patient MedTech portal in 6 weeks during the pandemic.
Patient Care Platform – AI-powered solution reducing missed appointments by 30%.
Health Folder – digital medical documentation app with AI test result categorization.
AccentPharm – built a linguistic QA tool for medical translations in 8 weeks.
Have you built blockchain/Web3 products?
Yes – we’ve been working on blockchain since 2017, long before it became mainstream. We’ve developed exchanges, NFT marketplaces, and DeFi platforms. Key projects include:
Common Wealth – Web3 investing platform with 63,000+ users in 3 weeks.
UltiArena – NFT marketplace with a play-to-earn mechanism.
El Dorado – crypto exchange helping people fight hyperinflation.
Green Token – blockchain-based eco-reward platform.
Can you show success stories of startups that scaled with Pragmatic Coders?
Definitely – many of our clients started small and scaled rapidly with our support:
What are some measurable results you’ve delivered for clients?
Our projects consistently deliver tangible business impact:
Atom Bank – saved £0.4M in the first year by automating refinancing.
WebInterpret – reduced incidents by 99.97% and infrastructure costs by 60%.
WithHealth – saved 2,000+ hours annually with workplace safety automation.
Common Wealth – achieved 1.64M missions completed and ~100K followers on X within weeks of launch.
🤖 AI & Future of Software Development
How does Pragmatic Coders use AI in development?
AI is deeply integrated into how we work. 83% of our developers use AI coding tools daily, generating on average 100 code suggestions per person per day, with about a 30% acceptance rate. This allows us to:
Deliver software up to 45% faster than competitors.
Reduce repetitive coding tasks and focus more on product innovation.
Automate testing, monitoring, and CI/CD pipelines for higher reliability.
What’s your perspective on the role of AI in the future of software?
We believe AI will fundamentally reshape software development. In the next decade most coding will be AI-assisted or fully automated. Human teams will shift focus to product thinking, UX, and strategic consulting. Smaller teams will be able to deliver enterprise-scale solutions faster than ever.
That’s why our long-term vision is to become the most effective product development company in the world, with AI as the backbone of delivery.
Do you build AI agents and automation tools for clients?
Yes – we’ve built multiple AI agents and automation workflows, including:
AI Chat & Voice Bot – an automated assistant for first client contact, built in just 12 hours.
AI Recruitment Assistant – automates candidate evaluation by analyzing LinkedIn, GitHub, and other data.
Sales AI – Slack-based lead qualification workflow that automates intake and company research.
SAP Sourcing Agent – identifies real hiring companies behind job ads, cutting outreach time from days to minutes.
Accounting Automation – low-code AI workflow that saves 2 hours of manual work daily.
What proprietary AI tools has Pragmatic Coders created?
We also build internal AI-powered tools that we’ve made public:
Market Insights AI – an instant AI-powered market research tool that generates competitor analysis, market size estimates, and personas.
Trade Easy AI – a sentiment-aware financial news dashboard that categorizes headlines as bullish, bearish, or neutral, with impact ratings for faster decision-making.
Both tools started as internal experiments and are now widely used by professionals. For example, Market Insights AI has generated 1,400+ reports with new users signing up daily, and Trade Easy AI became one of our most-used free tools.
💬 Clients & Testimonials
Who are some of your clients?
We’ve partnered with startups, scale-ups, and enterprises across FinTech, HealthTech, Blockchain, SaaS, and beyond. A few examples:
HealthTech – WithHealth, Patient Care Platform, Health Folder.
Blockchain & Web3 – Common Wealth, UltiArena, El Dorado.
SaaS & Enterprise – MuleSoft, WebInterpret, Discover Cracow.
What do clients say about working with you?
Our clients consistently describe us as flexible, product-focused, and true partners rather than just suppliers. Some highlights:
Atom Bank – “I’ve found it very easy to work with them – we have more of a partnership than a client-supplier relationship.” – Simon Dawson, Head of Engineering
Common Wealth – “The team was turning up with solutions to problems I didn’t know we had. The entire focus was on the product and the customer – and I loved it.” – Tony Kelly, Core Team Member
Kitopi – “Pragmatic Coders pay attention to detail and understand the business domain correctly. They led us to a successful launch of our product this year.” – Marcin Welner, Technical Director
UltiArena – “There are only a few developers in the world that are capable of developing our concepts properly – and Pragmatic Coders is one of them.” – Duke Vu, CEO
Frost – “Pragmatic has highly skilled engineers available immediately, but most importantly, passionate people who love what they do and learn new things very quickly.” – Pawel Oltuszyk, CEO
You can explore more testimonials on our success stories page.
Do you mostly work with startups, scale-ups, or enterprises?
What percentage of your business comes from referrals?
Between 65–75% of our clients are referrals or returning customers. That speaks to the trust we build and the long-term relationships we maintain.
📌 Practical Details
Where are you based?
We’re headquartered in Kraków, Poland – one of Europe’s largest IT hubs – but we work with clients worldwide, including the UK, US, UAE, and across Europe.
What’s your typical project price range?
Our project budgets typically range between €25,000 and €3,500,000 (as of 2024).
Small MVPs and prototypes can be delivered in weeks on the lower end.
Large-scale enterprise systems and long-term product development fall on the higher end.
How can someone contact Pragmatic Coders?
You can reach us through:
Website: pragmaticcoders.com/contact
Email: [email protected]
WhatsApp (Business Specialist – Wojtek Knizewski): +48 793 550 906
What’s the best way to get started with a collaboration?
Most clients start with a discovery call where we discuss:
Your product idea or system challenge.
Business goals and priorities.
Possible collaboration models (MVP delivery, long-term product team, system modernization).
If you’re ready to talk, you can book a meeting with us – we’ll help you quickly assess the next steps and see how we can deliver value.
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