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Home Pragmatic Blog Digital Health Top 10 consumer healthcare startups to watch in 2025
Digital Health
Updated: Mar 05,2025 Published: Oct 20,2023
10 min read

Top 10 consumer healthcare startups to watch in 2025

TOP consumer healthcare startups in 2025

Top 10 consumer healthcare startups to watch in 2025

What is the tech startup industry up to in 2025? 

What types of initiatives are investors interested in funding?

What specific features and functionalities are users looking for?

We’re sharing the top 10 consumer-facing healthcare startups launched in 2022 – 2025 with the highest Dealroom Signal score to give you an idea of what’s trending in the industry and what ideas are going to gain the most traction in 2025.

 Custom healthcare software

Top 10 consumer healthcare startups in 2025

#1
iCanHeal Logo
iCanHeal
Mumbai, Maharashtra, India Founded 2024
Making advanced healthcare affordable and accessible for India.
Fast facts
× iCanHeal
Rank #1
iCanHeal
Fintech, Healthcare Accessibility, Lending
Signal Score
86
Founded
2024
  • Focus: Accessible, patient-centered healthcare services.
  • Leadership:
    • Amit Backliwal: Co-founder of Pharmarack and former VP APAC Commercial at IQVIA.
    • Girish Poddar: Chartered Accountant with extensive experience in risk, finance, and healthcare.
  • Mission: Streamlining the patient journey with comprehensive care.
Read more
#2
Poupette Logo
Poupette
Paris, France Founded 2024
​"Poupette is the leading partner in senior care."
Fast facts
× Poupette
Rank #2
Poupette
#seniorcitizens #homehealthcare #healthcareplans
Signal Score
80
Founded
2024
  • Services: Helps families find home support, assisted living, shared housing, and family care.
  • Business Model: B2C, marketplace
  • Revenue Model: Commission
  • Trend: Silver economy
Read more
#3
ALZAI Health Logo
ALZAI Health
Toronto, Canada Founded 2024
"ALZAI is the first AI-driven Alzheimer’s Disease risk screening platform using non-invasive, low-cost, pre-existing data"
Fast facts
× ALZAI Health
Rank #3
ALZAI Health
#Alzheimersdisease #neuroscience #AI
Signal Score
79
Founded
2024
  • Focus: AI-driven risk screening for Alzheimer’s disease.
  • Technology: Uses pre-existing biomarker data for non-invasive, low-cost early detection.
  • Impact: Increases detection rates from 17% to 80%, enabling earlier treatment.
Read more
#4
StaySana Logo
StaySana
Hamburg, Germany Founded 2024
Online platform that connects users with experts in holistic health, personal development, and spiritual wellness.
Fast facts
× StaySana
Rank #4
StaySana
#AlternativeHealth
Signal Score
78
Founded
2024
  • Focus: Online platform connecting users with holistic health experts.
  • Problem They Solve: Finding reliable alternative health experts is difficult. StaySana simplifies access to holistic therapy options.
Read more
#5
Age Back Co Logo
Age Back Co
Amsterdam, Netherlands Founded 2025
"Premium hair restoration and regenerative medicine"
Fast facts
× Age Back Co
Rank #5
Age Back Co
#PersonalHealth #Wellness #Beauty
Signal Score
67
Founded
2025
  • Founders: Jon Elferink & Alona Arel.
  • Problem They Solve: Ineffective, invasive, or temporary treatments for hair loss, aging, and slow recovery.
  • Services:
    • Hair Restoration: Natural-looking, advanced solutions.
    • Hyperbaric Oxygen Therapy (HBOT): Speeds up healing and recovery.
    • Exosome Therapy: Enhances hair growth & skin rejuvenation.
Read more
#6
Maman Biomedical Logo
Maman Biomedical
Toronto, Canada Founded 2024
"Alleviating Pain, Nurturing Families"
Fast facts
× Maman Biomedical
Rank #6
Maman Biomedical
Fintech, Financial Inclusion. Accounting
Signal Score
65
Founded
2024
  • Focus: Fintech solutions leveraging provisional tax as collateral for business funding.
  • Key Offering: Access up to 90% of tax payments at 5.90% annual interest via IRD integration.
  • Founders: Nicola and Josh Taylor, co-founders of Tax Traders.
  • Security: Tax payments managed by Public Trust and held in a Tax Traders trust account.
  • Backers: 18.8% investment from KiwiSaver provider Simplicity (March 2024).
Read more
#7
Streamcheck Logo
Streamcheck
Vierkirchen, Germany Founded 2023
"Urological early detection at home"
Fast facts
× Streamcheck
Rank #7
Streamcheck
#PreventiveCare #Men'sHealth
Signal Score
65
Founded
2023

At-home urinary health monitoring.

 

Features:

  • Urine Flow Analysis: Measures flow rate, volume, and voiding time.
  • Health Monitoring: Detects sugar, protein, leukocytes, and blood in urine.
  • Mobile App Integration: Tracks trends and provides health insights.
Read more
#8
Lyfery Logo
Lyfery
Tallinn, Estonia Founded 2022
"Life insurance which price depends on health behaviour and profits from unrealised risks go back to customers."
Fast facts
× Lyfery
Rank #8
Lyfery
#insurance #health
Signal Score
64
Founded
2022
  • Personalized Pricing: Utilizes a 360-degree scoring model to adjust premiums based on lifestyle choices. ​f6s.com+1insurtech4good.com+1

  • Wellness Services: Offers health audits, coaching, and educational insights to encourage healthier living. ​

  • Health Dividends: Returns profits from unrealized risks to customers who actively minimize risks through their health behavior.

Read more
#9
Hairdex Logo
Hairdex
Marseille, France Founded 2024
"Hairdex is a one-stop telehealth service designed for men suffering from hairloss 👨🏼‍⚕️"
Fast facts
× Hairdex
Rank #9
Hairdex
#AI #Beauty #Wellness
Signal Score
64
Founded
2024

Hairdex is a French telehealth platform dedicated to men suffering from hair loss (androgenetic alopecia):

  • Ultra-personalized treatment plans
  • Transplants
  • AI scalp scanning
Read more
#10
Golden Hearts Logo
Golden Hearts
Malaysia Founded 2024
"Quality on-demand homecare for aging parents, minus the burnout."
Fast facts
× Golden Hearts
Rank #10
Golden Hearts
#SilverEconomy #HomeCare
Signal Score
64
Founded
2024
  • Focus: Home care services for elderly and special needs individuals.
  • Problem They Solve: Many working adults struggle with caregiving responsibilities, leading to burnout and stress. Golden Hearts provides reliable, high-quality care to ease this burden.
Read more

1️⃣ iCanHeal: Customized healthcare financing solutions

Icanheal: Healthcare finance startup Icanheal raises Rs 15 crore funding from IvyCap Ventures - The Economic Times

Icanheal is a healthcare financing platform that offers tailored financial solutions to patients, particularly those facing critical illnesses like cancer. Their mission is to make advanced medical treatments more affordable and accessible.

Location: Headquartered in Mumbai, India.

Founders: Girish Poddar and Amit Backliwal co-founded Icanheal.

  • Poddar brings over 23 years of experience in risk, finance, banking, analytics, and healthcare financing, having held CXO-level positions at organizations such as Citi, Bajaj Finance, and Poonawalla.
  • Backliwal, formerly the co-founder of Pharmarack and Vice President of APAC Commercial for IQVIA, has advised CEOs of Wuxi AppTec and CECD. ​

Problem They Solve: Many patients struggle to afford timely and effective medical treatments, especially for critical diseases like cancer. Icanheal addresses this issue by providing customized healthcare financing options, bridging the gap between patients and necessary medical interventions.

Additional Information:

  1. In July 2024, Icanheal secured ₹15 crore (approximately $1.8 million) in a seed funding round led by IvyCap Ventures.
  2. iCanHeal also made it to our list of Top 10 startups to watch in 2025.

2️⃣ Poupette: Simplifying senior care decisions

Poupette healthcare startups

Poupette is a free service that assists seniors and their families in finding the best care solutions, whether for home support or seeking establishments like EHPADs, service residences, shared housing, family care, or cohabitation. 

Location: Headquartered at 11 Rue Biscornet, 75012 Paris, France.

Founders: The founding team includes Alix Zeitlin (M&A at Morgan Stanley, VP Growth at Afiniti AI), Rodolphe Gougaud (serial entrepreneur, founder of Artur’In), and Antoine Bonin (ESCP, Entrepreneur First, Chief of Staff at Kolibri).​

Problem They Solve: Navigating care options for seniors experiencing loss of autonomy can be complex and overwhelming. Poupette simplifies this process by offering a digital platform that aggregates the best solutions on the market, streamlining all procedures for the elderly and their caregivers. 

Features:

  • Comprehensive Platform: Provides a digital hub with solutions for senior care.​
  • Simplified Procedures: Streamlines processes for elders and their caregivers.​
  • Quality Assurance: Follows a precise specification, established by partner geriatricians and social workers, to select the best establishments and home support teams in the market. 
  • Free Service: Ensures no additional costs for families and seniors by partnering with care providers, similar to models like Tripadvisor or Skyscanner.

3️⃣ ALZAI Health: AI-driven early detection of Alzheimer’s disease

ALZAI Health is “the first AI-driven platform for Alzheimer’s disease risk screening, utilizing non-invasive, low-cost, pre-existing biomarker data to enable early detection and improve patient outcomes”. 

Location: Headquartered in Toronto, Canada, with a subsidiary, ALZAI Health Israel Ltd, incorporated in December 2024.

Founders: The founding team includes:​

  • Hayim Raclaw: CEO & Co-founder with 25 years of experience in medical technologies, including imaging, surgical technologies, disease diagnostics, mental health clinics, and venture capital.​
  • Roy Kait: CRO & Co-founder with over 15 years of experience in startups, entrepreneurial ventures, corporate finance, and strategy.​
  • Dr. Amir Glik, MD: CMO & Co-founder, serving as Head of Cognitive Neurology Service at Beilinson Hospital, Rabin Medical Center.​
  • Dr. Chen Hajaj: Data Science Lead & Co-founder, founder of the Data Science & Artificial Intelligence Research Center at Ariel University.

Problem They Solve: Early detection of Alzheimer’s disease is challenging, with only 17% of mild cognitive impairment and mild Alzheimer’s cases currently identified. ALZAI Health addresses this by leveraging AI and existing biomarker data to increase detection rates to 80%, enabling earlier identification, diagnosis, and treatment of high-risk patients. 

Features:

  • AI-Driven Risk Assessment: Utilizes pre-existing common patient data and patented AI technology to assess the risk of developing Alzheimer’s disease up to 10 years before symptoms appear. ​
  • Non-Invasive Screening: Employs low-cost, non-invasive methods using existing biomarker data present in nearly all electronic medical records of the relevant age demographic. ​

4️⃣ StaySana: Connecting individuals with holistic health experts

staysana healthcare startups

StaySana is an online platform that simplifies access to a diverse range of alternative healing methods and holistic health experts. Their mission is to promote holistic well-being by connecting users with professionals in areas such as holistic health, consciousness work, and spirituality.

Location: Headquartered in Hamburg, Germany. 

Founders:

  • Lennardt Hachmeister: Co-founder, Forbes 30 Under 30 honoree, and expert in holistic health innovation. He has a background in business psychology (M.Sc.) and a vision to bridge conventional and alternative medicine.
  • Florian Klemt: Co-founder and serial entrepreneur with experience in health tech and digital platforms. Previously co-founded Fashion Cloud and worked as a software engineer.

Problem They Solve: Finding suitable alternative therapy experts can be challenging due to the vast array of methods and practitioners available. StaySana addresses this by offering a comprehensive directory of professionals specializing in holistic health and consciousness work. ​

5️⃣ AgeBack: Premium hair restoration and regenerative medicine

Age Back Co specializes in advanced hair restoration and regenerative therapies to help people look and feel younger. From cutting-edge hair transplants to hyperbaric oxygen therapy (HBOT) and exosome treatments, they use the latest medical innovations to enhance recovery and rejuvenation.

Location: Amsterdam, Netherlands

Founders: Jorn Elferink & Alona Arel. Jon Elferink is a serial entrepreneur and product strategist with a strong background in regenerative medicine, digital platforms, and lead generation businesses.

Problem They Solve: Many people struggle with hair loss, aging-related concerns, and slow recovery after medical procedures. Traditional treatments can be ineffective, invasive, or offer temporary results.

Services: 

  • Regenerative Medicine and Hair Restoration: AgeBack offers advanced hair restoration solutions tailored to individual needs, delivering natural-looking results and renewed confidence. 
  • Hyperbaric Oxygen Therapy (HBOT): Provides HBOT treatments to optimize recovery and boost healing by enhancing the body’s regenerative capabilities. 

HERI: personalized hair care plans inside a mobile app
HERI

HERI: personalized hair care plans inside a mobile app

Explore HERI – a mobile app solution that helps hair maniacs of all levels of advancement elevate their hair care routines.

Learn More

6️⃣ Maman Biomedical: Revolutionizing fertility treatments with needle-free solutions

Maman Biomedical is a biomedical company focused on transforming fertility treatments by eliminating the need for multiple daily injections. Their mission is to improve the fertility treatment experience through innovative, patient-centered solutions.

Location: Headquartered in Toronto, Ontario, Canada.

Founders: The founding team includes:​

  • Dr. Latchmi Raghunanan: CEO & Chief Scientific Officer, with a Ph.D. in Materials Science and over 13 years of experience in translating soft matter chemistry from bench to scale. She holds five granted patents and has authored 15 peer-reviewed publications. 
  • Roopchand Raghunanan: Chief Business Officer, bringing 20 years of executive-level leadership expertise in organizational process development, innovation, and securing funding for impactful programs. 

Problem They Solve: Women undergoing fertility treatments often face the burden of administering multiple painful injections daily over extended periods, leading to physical discomfort and emotional stress. Maman Biomedical aims to alleviate this burden by developing needle-free alternatives that ensure consistent and accurate dosage with minimal lifestyle disruption. 

Features:

  • Maman Patch™: A biocompatible microneedle patch that painlessly penetrates the skin barrier and dissolves to release fertility medications into the bloodstream, eliminating the need for daily injections. ​
  • Maman Gel: An injectable biocompatible gel that slowly releases the required drug dosage into the bloodstream, reducing the frequency of administrations during treatment cycles. 

Additional Information:

  • Funding: Maman Biomedical has participated in multiple accelerator and incubator programs, securing funding and support from organizations such as Spring Activator, Innovation Factory, and the University of Toronto Entrepreneurship. ​(source: pitchbook.com)

7️⃣ Streamcheck: At-home urological health monitoring

Streamcheck

Streamcheck is a medical device that enables men to monitor their urinary health at home, helping detect potential prostate and bladder issues early. It combines a patent-pending uroflowmetry device with a mobile app for easy tracking and analysis.

Location: Vierkirchen, Germany.

Founders: Sebastian Heidrich (Managing Director), Sebastian Janus, M.A. (Co-Founder), Prof. Dr. Stefan Siemer.

Problem They Solve: Many men delay urological check-ups, leading to late diagnoses of conditions like benign prostatic hyperplasia (BPH). Streamcheck provides a non-invasive, at-home solution for early detection.

Features:

  • Urine Flow Analysis: Measures flow rate, volume, and voiding time.
  • Health Monitoring: Detects sugar, protein, leukocytes, and blood in urine.
  • Mobile App Integration: Tracks trends and provides health insights.

8️⃣ Lyfery: Prevention-driven life insurance rewarding healthy lifestyles

Lyfery

Lyfery is a life insurance company that adjusts premiums based on lifestyle choices, rewarding healthy behaviors with lower costs. Their AI-driven model integrates wellness tracking to promote preventive healthcare.

Location: Tallinn, Estonia.
Founders: Mihkel Mandre (CEO), Veikko Tamlak (CFO), Indrek Holst.

Problem They Solve: Traditional life insurance doesn’t reward healthy lifestyles. Lyfery lowers premiums for individuals who engage in preventive healthcare and wellness activities.

Features:

  • Personalized Pricing: AI-driven risk scoring adjusts premiums based on lifestyle.
  • Wellness Services: Health audits, coaching, and prevention tools for policyholders.
  • Health Dividends: Rewards healthy behaviors with lower insurance costs.

9️⃣ Hairdex: Online clinic for men’s hair loss

Hairdex is an online clinic dedicated to addressing hair loss in men, offering personalized treatment plans and guidance. 

Location: Marseille, France. 

Founders: Nicholas de Roüalle and Louis Damas. Nicholas’s personal experience with hair loss led to the creation of Hairdex, aiming to provide reliable advice and tailored solutions. 

Problem They Solve: Men facing hair loss often encounter unreliable advice and generic solutions. Hairdex offers customized care pathways, connecting patients with health professionals for effective treatments. 

Features:

  • Personalized Treatment Plans: Consult with specialized physicians online to receive tailored treatment strategies. 
  • Hair Transplant Services: Access hair transplant procedures in France, with guidance to ensure optimal outcomes. ​
  • Progress Monitoring: Utilize trichoscopy and AI tools to track treatment effectiveness over time.

🔟 Golden Hearts: Quality Home Care Services in Malaysia

Golden Hearts is a home care provider in Malaysia, offering personalized services to support elderly people in the comfort of their own homes. ​

Location: Malaysia

Founders: 

  • Puay Ling, Saw (Co-Founder & CEO): 20+ years in MNCs, including gene therapy for cancer patients.
  • Krishnaveni Muniandy (Head of Caregiver Training & Operations): 20+ years of elderly care experience in the U.S.

Problem They Solve: Caring for loved ones can be overwhelming, especially when balancing personal commitments. Golden Hearts provides professional caregiving services to ensure individuals receive the attention and assistance they need at home. ​

Features:

  • Medical Escort: Accompanying clients to doctor’s appointments, taking notes, asking pertinent questions, collecting medications, and providing summaries with instructions and reminders. ​
  • Home Care & Check-In: Scheduled home visits to ensure safety and well-being, medication adherence, simple wound care, and assistance with daily activities like changing clothes and diapers.

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Top 3 Trends in Consumer Healthcare Startups for 2025

Analyzing the top consumer healthcare startups in 2025, we can see some repeating patterns that align with the general digital health trends of the current decade. Patients want care that is personalized and preventive, and it’s getting easier to get it as AI is becoming more advanced. 

1. AI-Powered Diagnostics & Risk Assessment

Why it’s trending: The demand for preventive, data-driven healthcare solutions is rising, reducing reliance on costly and reactive treatments. Consumers and healthcare providers are looking for faster, more accurate, and non-invasive diagnostic tools.

Examples from the startups:

  • ALZAI Health uses AI to detect Alzheimer’s up to 10 years before symptoms appear, improving early intervention.
  • Lyfery leverages AI-driven models to personalize life insurance premiums based on real-time health data.
  • Streamcheck employs AI-powered uroflowmetry to provide at-home urological health insights, encouraging proactive care.

2. Preventive & Proactive Healthcare Solutions

Why it’s trending: Consumers want control over their health, and startups that integrate prevention, lifestyle tracking, and early intervention will gain traction.

Examples from the startups:

  • Lyfery shifts life insurance from a passive safety net to an active health reward system.
  • Streamcheck allows men to monitor urinary health at home, reducing delays in seeking treatment.

3. Personalized & At-Home Healthcare Solutions

Why it’s trending: People prefer customized treatments and home-based healthcare services over one-size-fits-all approaches. Convenience, affordability, and personalization: this is what’s shaping the next wave of consumer healthcare solutions.

Examples from the startups:

  • iCanHeal tailors healthcare financing solutions to individual patient needs.
  • Hairdex provides customized online consultations for hair loss treatment.
  • Golden Hearts offers home-based elderly care, ensuring aging individuals receive personalized support.

Custom healthcare software development services

Author

Ewelina Lech View profile

Ewelina Lech

I research and write about fintech, digital health, & AI. With every piece of content, my goals are to transform complex topics into clear, actionable insights that everyone can understand. Especially excited about Gen Z-oriented tech (since I'm Gen Z myself, rel).

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